fbpx

4 Reasons Why Blogging Could Be Your Life Saver

The digital age. The technological age. The google age. Call it whatever you want – the truth is, the very nature in which businesses operate and market has dramatically changed in recent times.

It is becoming increasingly important for businesses to keep up with the rapidly evolving digital age. Whilst having a website and a social media presence is good, the competitive global economy demands that businesses go just that little bit further and add that extra weet-bix into their breaky bowl.

But my breaky bowl is full?

Good news for ya skip…. Blogging!

Think of blogging as the milk to your weet-bix!

Blogging is an inexpensive tool that can be one of the most effective ways to build brand awareness and build a relationship with your target market.

The results are in.. and according to a recent inbound marketing report, nearly 80% of companies reported that they acquired new customers as a result of their blogging efforts.

And 82% of companies believe that blogging is a major asset to their business. Let’s break it down a little further.

1. SEO AND AWARENESS GETS CRANKED UP TO 11

Search engines love fresh, original and relevant content. By providing consistent blog entries, you are providing search engines with something to index. Not only this, but you are creating additional pages and URL’s thus giving you a bigger digital footprint making it easier for people to find you.

Blogging is quick and easy to do. The only resource you need is your time and you can begin to grow your business’s digital footprint!

Cheeky Keller tip: Create blog posts that answer your target markets questions or entice them with value… Why is blogging important for your business? 4 ways to create content that goes viral etc.

2. ESTABLISH CREDIBILITY AND TRUST

By providing valuable content that genuinely helps people you will not only be memorable, but your customers will remember you as an industry leader and a knowledgeable business. No matter how small your business is, blogging can be the tool that boosts your credibility and positions your business nicely.

3. HAVE A YARN WITH YOUR CUSTOMERS DIRECTLY

Blogging gives you the power to chat with your customers directly. This means you have the opportunity to create and nurture relationships. Even if these customers don’t need your service right now, when the time comes that they do, you will have already won them over or will at least be a contender! Cheeky Keller tip: Genuinely aim to help people and solve their problems. Don’t be concerned with sharing your ‘secrets’, knowledge or expertise with other people… provide for the people and they will provide for you!

4. CREATE SHAREABLE CONTENT

A powerful feature of blogging is the opportunity it creates for other people to share the link to your blog! This unlocks huge potential for significant market growth. If your blog visitor finds it useful, they have the power to share it with their networks through emails, social media, their own blog… the list goes on! This is a classic case of making the customer a marketer. The bottom line is that blogging is a very inexpensive tool that can have powerful benefits! Yes it does require consistency, but the time spent creating a blog platform is tried and tested to be that of a worthy quest! If you want more information or advice on blogging, marketing strategies – or if you are bored at work and just want to chew the fat for bit, feel free to book in for our free 30 minute strategy call!

Leave a Comment

Your email address will not be published. Required fields are marked *

Open Sked Social

  • Post Scheduling
  • Photo Editing

Resources

Sked Social

  • Post Scheduling
  • Photo Editing

Repost: for instgram

  • Reposting photos

Photo Ideas

Video Ideas

Story Ideas

Repost Ideas

Giveaway Tutorial

How to generate an amazing following through a Giveaway
The following slides will provide you the goods to a successful giveaway campaign!
Previous
Next

Bio Tutorial

How to develop the perfect bio
The following slides will give you the secrets to creating clear, concise bios!
Previous
Next

Repost Tutorial

Caption Tutorial

The secret to
successful captions
In the following slides we provide you the steps on how to get the most out of your captions, every single time!
Previous
Next

Film a Video Tutorial

Photo Editing Tutorial

Sked Social Tutorial

Keller Hub Overview

Play Video

Sked Social Tutorial

Keller's Terms of Service

  1. I Agree to give Keller full access to any Facebook pages I make them an admin on.
    1. Full access will determine I allow Keller to:
      1. Post on social media.
      2. Change details, settings and permissions of the page.
  2. I Agree to give Keller full access to any Instagram accounts I provide login details to.
    1. Full access will determine I allow Keller to:
      1. Post on social media.
      2. Change details, settings and permissions of the page.
  3. Any changes Keller makes to any Facebook pages I make them an admin for and any instagram accounts I provide login details to are fully approved.
  4. I agree to Keller setting up a direct debit for recurring payments on the Credit  or Debit Card I have provided.
  5. Keller cannot be held responsible for any loss of business.

Login

Not a member? Click here for info.

Upload Files

Tip Video Ideas

How to come up with tip video ideas
Previous
Next

Job Video Ideas

How to come up with job video ideas
Previous
Next

Photo Ideas

How to come up with photo ideas
Previous
Next

Enquiry Form

Brand Hub Log In

[INSERT_ELEMENTOR id="862"]